Who We Are
AsiaMedia is a communications consulting agency, founded in 2001 under the auspices of Unity Trading Limited. We use the science of strategy, the art of communications, and a deep knowledge of China to help our clients tell their stories – clearly, simply, and with passion – and in so doing, to achieve their business goals in the complex, rapidly changing China market.
What We Do
Strategy
At the heart of what we do is creating a blueprint to gets you to your goals. Through research and competitive analysis, we get to know your organization, define the factors that make you unique, and hone your messages for your audience in China. Then we select the optimal channels, platforms, and tools to reach your audience, and execute the plan.
Media Relations
Getting your message to the right media – online and print, consumer and industry – is a critical component to maximize buzz, raise your profile, and achieve your business goals. Our tools include creative campaigns that communicate through press and customer events, social media campaigns, community events, books…
Digital & Social
We know the Chinese digital and social media world can be overwhelming, with its myriad platforms, expensive influencers, and rapid changes. But a digital presence that resonates with your audience is critical to success in China, and we’re here to cut through the chaos and work with you to establish and execute a successful strategy to meet your needs–because at the end of the day, a marketing
Writing & Publishing
Messages can be conveyed in multiple ways. Our skilled team produces social media posts, press releases, newspaper articles, magazines, and even books ~ effective tools to get your messages across.
Historic Shanghai and Literary Shanghai
At AsiaMedia, we believe in being active participants in our communities. It’s in that spirit that we co-founded, and manage, two cultural organizations: heritage organization Historic Shanghai and the literary community at Literary Shanghai.